Chery Tiggo 7 Executive Touches Down in SA
Chery South Africa has launched the Tiggo 7 Executive. Positioned as a more premium alternative to the existing Tiggo 7 Prime, the Executive derivative brings a significant boost in safety tech and luxury features. Here's what you need to know.
Exterior
While the exterior maintains the sleek lines of the Prime—enhanced by high-gloss 18-inch alloy wheels—the real story is inside. Chery has used the Executive to answer local demand for "intelligent safety" and higher-end cabin comforts. The model also includes a surround-view monitor with "underbody" visibility powered by the Qualcomm Snapdragon 8155 chip. A panoramic sunroof, power tailgate, and ventilated/heated front seats are also standard.
Performance and efficiency
Under the bonnet is a familiar 1.5-litre turbocharged petrol engine.
| Engine | Power | Torque | Transmission | Fuel Consumption |
| 1.5T | 108 kW | 210 Nm | 6-speed DCT | 6.9 L/100 km |
Safety
The Executive model includes seven airbags as well as:
Forward-Collision Warning
Lane Departure Warning
Electronic Child Safety Locks (A vital addition for young families)
“Customers are looking for more than just style and value. They want intelligent safety and modern convenience,” says Verene Petersen, National Marketing Manager at Chery South Africa.
Comfort and connectivity
The cabin remains a tech-heavy space, featuring the dual 12.3-inch digital displays for instrumentation and infotainment. New to the Executive is a 50W wireless charger (significantly faster than standard pads) and synthetic leather upholstery for a more premium feel.
Pricing
At R459 900, the Tiggo 7 Executive remains highly competitive.
Retail price: R459 900
Vehicle warranty: 5-year / 150 000 km
Engine warranty: 10-year / 1-million km (first owner)
Service Plan: 5-year / 60 000 km
Additionally, the model falls under Chery’s new Trans-national Warranty Programme, meaning owners can access warranty support at authorised service centres globally—perfect for those planning cross-border African trips.