Which Jeep Wrangler trim holds its value better?

By Chad Luckhoff

We look at the current market value of the Jeep Wrangler and assess which one holds its value the best.

The Jeep Wrangler is one of those cars that needs no introduction. The basic shape has been with us for so many years that should Jeep ever stray too far from the tried and tested recipe, the hoards of adoring fans will hold a public lynching. Yes, it's that much of an icon and yes, the Wrangler fan club is that passionate. The only thing greater than their passion is the list of Wrangler limited editions. No, really, it's rather ridiculous.

It's easy to see why it's so popular though; classic styling, flexibility and a go-anywhere approach to off-road meandering makes the Jeep a favourite for many outdoors enthusiasts. While not all will share the sentiments, there's no denying that it has been the bread and butter for Chrysler / FCA for so long.

Models

As it stands, there are five derivatives to choose from. The body shape is split into two models, Wrangler and Unlimited with the latter being the 4-door offering.

The Sahara is the entry-point in Jeep Wrangler ownership, either in standard Wrangler or Unlimited guise. This is then followed by the Rubicon, a more robust offering with Dana 44 axles and Rock-Trac four-wheel-drive. The Unlimited Sahara comes in either a 3.6-litre V6 petrol or a 2.8-litre 4-cylinder diesel, the CRD.

Ignoring the multitude of special editions, we're looking at the used prices versus their prices new, considering only the first year of depreciation as this will give an accurate enough guide for our purposes.

New pricing

Jeep Wrangler 3.6L Sahara R658 900
Jeep Wrangler 3.6L Rubicon R688 900

Jeep Wrangler Unlimited 3.6L Sahara R710 900
Jeep Wrangler Unlimited 3.6L Rubicon R744 900
Jeep Wrangler Unlimited 2.8CRD Sahara R789 900


Average pricing and percentage loss

Jeep Wrangler 3.6L Sahara
MY2018 average price
R550 000

Percentage loss
16.5%


Jeep Wrangler 3.6L Rubicon
MY2018 average price
R650 000

Percentage loss
5.6%


Jeep Wrangler Unlimited 3.6L Sahara
MY2018 average price
R576 000

Percentage loss
18.8%


Jeep Wrangler Unlimited 3.6L Rubicon
MY2018 average price
R567 000

Percentage loss
22.6%


Jeep Wrangler Unlimited 2.8CRD Sahara
MY2018 average price
R630 000

Percentage loss
20.2%


Verdict

The biggest losers in this battle are undoubtedly the Unlimited Rubicon and surprisingly enough, the Unlimited 2.8CRD, both losing over 20% in value in roughly a year.

The entry-level Sahara models hold their value the best, be it in regular Wrangler trim or in the larger and more spacious Unlimited versions.

It's worth noting that these calculation do not take into account the special edition status, mileage and condition of the vehicle and the losses are calculated based on the average market value for that particular model.

Heavily modified Jeep Wranglers can comfortably have 50% of their value added in accessories thanks to the off-road nature and extensive modifications that can be carried out on the Wrangler. Calculating this is only possible on a case-by-case scenario and it's best to weigh up the value of the said modifications and accessories before deciding what to value your Jeep at, or what the Jeep you're looking at, could be worth.



How to change the headlight bulbs on a Jeep Wrangler: Click here