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New Omoda and Jaecoo models coming to SA! Chery User Summit 2024 China Visited

We recently took a long flight to China to witness the Chery User Summit and, in this instance, see what Omoda and Jaecoo models are coming to South Africa.

Buying a Car7 min read

The Chery User Summit is a massive affair that celebrates Science, Ecology, Creativity, and Public Welfare from the Chery Automobile Group. My colleague Ryno Fourie attended the 2023 edition, and you can check out what he experienced here.

Related: Omoda C9 (2024) First Drive Review

The summit this year held in Chery's hometown of Wuhu didn't pull the brakes and gave us a glimpse of what to look forward to in Chery's future. "Technology Empowers the Future" was the name of the game here. There were plenty of thoughts and motivations for the future of the automobile in Chery's view here. Looking at Omoda and Jaecoo specifically,  these two sub-brands will dare to push the envelope more and, in their words, explore more of 'The no man's land' of technology in their vehicles and even in other areas. One such area is robotics, even with the Mornine humanoid robot and Argos robotic dog.


A futuristic, pod-like vehicle is displayed at the 2024 Chery International User Summit. The vehicle has a sleek, rounded design with a smooth, metallic blue exterior and a single horizontal light strip on the front. Several people are gathered around the vehicle, with one person inside and others examining it closely. The setting appears to be an indoor exhibition space with large windows and informational posters on the walls. The AutoTrader logo is visible in the top left corner of the image.


This article will cover what we saw, sampled, and experienced in the Omoda and Jaecoo spaces, which are set to come to South African shores quite soon. We sampled a few vehicles and checked out some displays; they should tickle your fancy. Unfortunately, we don't have full specifications yet as they're still under wraps, but we'll share some thoughts.


A blue Jaecoo J8 SUV is parked on a dirt road at an outdoor event. The vehicle features a prominent front grille with vertical slats and sleek, modern headlights. The car is surrounded by a few people in the background, and there is a banner and an archway with the text "FOR US, FOR FUTURE" visible. The AutoTrader logo is displayed in the top left corner of the image.


Jaecoo J8

The Jaecoo J8 will be the 7-seater SUV offering for the Jaecoo brand in South Africa. One can draw similarities between it and Chery's local Tiggo 8 Pro, but it turns it up 11. The J8 is capable of offroad stints, albeit not axle-busting, as we sampled the vehicle at a muddy RallyCross circuit, but it can also be a beast in the streets in its potent PHEV form. We sampled the full ICE J8, which uses a 2.0-litre petrol 4-cylinder turbocharged engine making 191kW and 390Nm, and power is sent via a 7-speed dual-clutch transmission to all four wheels.


A Jaecoo J8 SUV is driving through a muddy off-road track, splashing mud around. The vehicle is covered in mud, indicating it is in the midst of an off-road adventure. The background shows a rural area with trees and a small structure on the left side. The image has the AutoTrader logo in the top left corner.


Then we get to the PHEV version, which makes a ridiculous 451kW and 915Nm from its 1.5-litre 4-cylinder turbocharged petrol engine, two electric motors (One in front, the other in the rear) and power sent to all four wheels via a dedicated hybrid transmission. While the numbers are jaw-dropping, this doesn't mean the J8 PHEV is unruly. We sampled the J8 PHEV at Chery's test track near one of their factories, and the vehicle certainly felt powerful but controllable. You feel the vehicle's weight when you manoeuvre it, but that's to be expected. The steering feel is relatively light but will suffice for highway and urban usage.


A Jaecoo J8 PHEV (Plug-in Hybrid Electric Vehicle) is prominently displayed in the foreground of the image. The vehicle has a sleek, modern design with a shiny blue exterior and a distinctive front grille featuring vertical chrome bars and the Jaecoo logo. The car is parked on a wet road, with another vehicle visible behind it. In the background, there is a white tent and some greenery, indicating an outdoor event or exhibition. The AutoTrader logo is visible in the top left corner of the image.
The image shows the interior of a Jaecoo J8 vehicle. The focus is on the driver's side, highlighting the steering wheel, dashboard, and center console. The dashboard features a large digital display with various controls and information, including navigation and vehicle settings. The center console has a sleek design with a gear selector and additional controls. The interior is finished in a combination of black and tan materials, giving it a luxurious appearance. The exterior view through the windows shows a green, outdoor setting with a person standing in the background. The AutoTrader logo is visible in the top left corner of the image.


Regarding looks, we reckon the metallic jade colour you'll see with the PHEV we sampled is a beauty. The J8 isn't exactly a shouty vehicle, with styling best described as elegant. Its sculpted body looks muscular and adheres to Jaecoo's adventurer-themed styling. Inside, the J8 is plush, and the tan colour choice for the leatherette materials looks great.


A white Jaecoo J6 SUV is parked in front of a building with large blue windows. The vehicle has a modern, boxy design with black accents and a prominent front grille displaying the "Jaecoo" logo. The license plate reads "J6." Another blue SUV is parked next to it. The image also features an "AutoTrader" logo in the top left corner.


Jaecoo J6

Originally in China, the J6 is under a different Chery subbrand named iCar and labelled the iCar03. Though unveiled for South Africa recently at the Festival of Motoring 2024, we got to sample the J6 BEV (Battery Electric Vehicle) at the same RallyCross track as the J8. It has been confirmed that you can have the J6 with either a single-motor or twin-motor setup. The single-motor rear-wheel driven variant makes 135kW and 220Nm, and the twin-motor all-wheel drive variant makes 205kW and 850Nm.


The image shows the interior of the Jaecoo J6, featuring a modern and sleek design. The dashboard includes a large central touchscreen display with various controls and information. The steering wheel has a minimalist design with integrated buttons. The interior is equipped with comfortable seats and a spacious layout. The view through the windshield shows an outdoor event with people and banners in the background.


On the muddy trails, we sampled the twin motor variant, and despite our thinking the weight would be noticeable, the J6 in this application masks that quite well with reasonably neutral ride quality. However, the J6 has a propensity to powerslide on the rough stuff. Despite this, it's easily controllable with precise throttle modulation, making it fun to throw about. Despite the copious amounts of torque, it's not a handful, but the power distribution to all four wheels was handled well in our sampling.


A Jaecoo J6 SUV is shown from the rear, covered in mud, indicating it has been driven off-road. The vehicle is parked on a dirt surface with a few people and other cars in the background. Banners and a building with a sign in Chinese are visible, suggesting an event or exhibition setting. The AutoTrader logo is present in the top left corner of the image.


Styling-wise, it's clear the J6 is inspired by old and new Land Rovers but employs a cyberpunk look with its vertical LED headlights, which look faceted. The luxury interior contrasts the boxy yet rugged looks with styling cues you'd tend to see in European premium brands. The J6 is cool, and we came off with positive feelings from the experience.


A white Jaecoo J5 SUV is parked on a paved area with a backdrop of greenery and a modern building. The vehicle features a sleek design with a prominent front grille, stylish headlights, and black alloy wheels. The AutoTrader logo is visible in the top left corner of the image.


Jaecoo J5

This event also saw the global launch of the Jaecoo J5, the smaller brother to the J7 and arguably the more urban-looking of the bunch. The J5 we noticed is particularly aimed at pet owners, with plenty of proposed accessories for dog owners, so you can take your furry friends with you outdoors and have everything you need to cater to them, too.


A white Jaecoo J5 SUV is parked on a road with a person taking a photo of it from the side. The vehicle has a sleek design with "JAECOO" written across the back and "J5" and "AWD" badges on the rear. The sky is overcast, and there are trees and a white tent in the background. The image has an "AutoTrader" logo in the top left corner.


The proposed J5 powerplant is a 1.6-litre turbocharged petrol mill making 143kW and 290Nm, with power sent to either the front or all four wheels. We don't have confirmation on a transmission yet, but based on the vehicle's behaviour, we expect a 7-speed dual-clutch gearbox. The J5 feels feather-light and nimble and is easy to drive.


The image shows the interior of a Jaecoo J5 vehicle. The focus is on the driver's side, featuring a modern steering wheel with a central logo, a large vertical touchscreen display on the center console, and a sleek, minimalist dashboard design. The interior appears to be well-lit, with a mix of light and dark materials. In the background, through the windshield, there are people and a tent, indicating an outdoor event or exhibition. The AutoTrader logo is visible in the top left corner of the image.


Inside, compared to the J7, the J5 is less rugged and errs more to the elegant urban side of the spectrum. The interior theme coined 'Origin of Nature' as the interior is marketed as quite pet-friendly but still employs elements of luxury. You'll still see a large infotainment screen like the J7, but the instrument cluster is smaller and nestled into the dash rather than protruding. Outside, you'll draw many similarities to the J7, but look closely, and you'll see differences in the details such as the grill, lighting arrays and just the overall size of the vehicle.


A front view of a blue Jaecoo J7 PHEV parked in front of a building with large windows. The vehicle features a prominent grille with vertical slats and sleek headlights. The AutoTrader logo is visible in the top left corner of the image. Another vehicle is partially visible on the right side.


Omoda C7 and Jaecoo J7 PHEV

Unfortunately, we didn't manage to drive the Omoda C7 and Jaecoo J7 PHEV, so we don't have specifications on the powertrains. The J7 PHEV is slated for South Africa, and one tidbit of info shared was the J7 PHEV International challenge, which spanned from countries like the UK, Italy, Malaysia, Mexico, Saudi Arabia, Spain and Turkey. This vehicle managed a long-range challenge of 1 353 km on a single tank of petrol and 125km of electric range, with an average fuel consumption figure of 3.3 L/100km, which is remarkable.


A white Omoda C7 SUV is parked on a road with a driver inside. The vehicle features a sleek, modern design with a distinctive front grille and stylish headlights. In the background, there are trees, flags, and a building, indicating an outdoor event or exhibition. The AutoTrader logo is visible in the top left corner of the image.


We did manage to check out the styling elements of the Omoda C7. The C7 shows an evolution of Omoda's design language, and we think it flows nicely inside and out. The sharp front-end, cross-dissolving grille, and lighting strike style taillights are interesting and stand out in a subtle, elegant design. This continues into the cabin with a huge infotainment screen but more minor, subtle elements like the physical buttons handling vehicle features like air conditioning, hazards and some radio controls. Overall, the C7 follows a less busy design language but has outstanding elements.


A white Omoda C7 SUV is parked on a paved road. The vehicle is viewed from the rear three-quarter angle, showcasing its sleek design, modern taillights, and stylish alloy wheels. The "Omoda" branding is visible on the rear, along with the model designation "C7." The background includes trees, a building, and another vehicle on the road. The AutoTrader logo is present in the top left corner of the image.
The image shows the interior of an Omoda C7 vehicle. The focus is on the driver's seat area, featuring a modern steering wheel with the Omoda logo prominently displayed. The dashboard includes a digital display behind the steering wheel and a large central touchscreen displaying a radio interface tuned to 87.6 MHz. The view through the windshield shows a rainy day with droplets on the glass and a white tent with people standing outside in the background. The overall ambiance is sleek and high-tech, emphasizing the vehicle's advanced features.


Notable Event Mentions

We also attended a charity cycling event where Chery collaborated with IUCN (International Union for Conservation of Nature), which integrates ecological cycling and environmental education as part of Chery Group's efforts for environmental responsibility.


A group of cyclists, all wearing helmets and white jackets, participate in the Chery International User Summit IUCN cycling event. The cyclist in the foreground is smiling and making a peace sign with their hand. The event takes place on a sunny day in an urban area with buildings and traffic signs visible in the background.


Advancements in battery technology for electric cars are expected in 2026, and Chery Group wishes to release its own solid-state battery in the next two years. A game changer, we think.


A sleek, dark-colored Exeed electric vehicle (EV) is displayed in a well-lit showroom. The car features a modern design with smooth lines and a futuristic front grille. The word "EXEED" is prominently displayed on the front of the vehicle. The showroom has informational posters on the walls, and the floor is white, enhancing the car's appearance. The AutoTrader logo is visible in the top left corner of the image.


Though cameras weren't allowed in the particular venue, we got an up-close glimpse of the updated Omoda C5, and we can assure you that it follows more of the styling cues of the Omoda C7 but is sharper.

During a Q&A session, we asked whether Omoda or Jaecoo is considering a bakkie in their model line-up shortly, and this is the answer we received from Mr Zhang Guibing, the General Manager of Chery International :



Author - Tayedza Mbiri

Written by Tayedza Mbiri

Starting his petrol-infused passion at a ripe young age playing a plethora of racing video games, Taye has been into the motoring industry for years. During his university years studying Law, he dipped his toes into motoring photography, videography, and exploring what Southern Africa has to offer for the motoring scene at large. Most recently, he presented a YouTube series for a famous Japanese manufacturer and now finds himself fresh on the AutoTrader content creation team. He hopes to own a 90s Subaru one day soon. Read more

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