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GAC GS3 Emzoom Nova (2026) - Review

Another entry-level crossover joins the stable. The GAC Emzoom gets the Nova variant at a tantalising R350k. Does it have what it needs to sway the public its way?

4 min read

Fast Facts

FeaturesDetails
Engine1.5-litre turbocharged 4-cylinder Petrol
Power130 kW
Torque270 Nm
Transmission7-speed Dual Clutch Transmission
Claimed Fuel Consumption6.2 l/100 km
Actual Fuel Consumption± 7.0 l/100 km
Price as testedfrom R359,900
Safety Features5-Star ASEAN NCAP rating, Hill Start Control, Rear Parking Sensors
Service Plan and Warranty2-year/30,000km Service Plan, 5-year /150,000km vehicle warranty, Lifetime Engine Warranty for the first owner
Service interval15,000 km


GAC GS3 Emzoom


Pros

  • Sharp styling that stands out
  • Well-appointed interior
  • A decent chassis

Cons

  • Gearbox needs further calibration
  • Infotainment screen text sizing is tiny, and a lack of screen partitions for vehicle shortcuts


GAC GS3 Emzoom

Something you don't see all too often from the Chinese Motoring front these days is the introduction of hatchbacks. Though one might regard the GAC Emzoom as a crossover, it looks more like a compact hatchback. We've already seen the introduction of the Emzoom last year, but this time we have the Nova variant, which serves as the entry point into GAC ownership. The price is lovely, but is the car up to snuff?

GAC GS3 Emzoom

Styling

The design language for the Emzoom is dubbed 'Star Diamond Shadow'. We can see the diamond aspect in the sharp contours, body creases, and plenty of obtuse and acute angles. The lighting signatures follow the same philosophy, and this is where the star aspect of the LED clusters comes into play. Rather than curvy, the Emzoom is angled. The door handles are hidden, but I'd say traditional door handles would be more ergonomic, since these don't pop out electronically.  I'd argue I prefer the front end here versus the other variants on offer. Gracing the corners are 17-inch anthracite wheels, which are refreshing to see and are not diamond-cut. I'd forgo the plastic body cladding and faux exhaust housings, but I have to say it is pretty to look at.

GAC GS3 Emzoom

Space and Comfort

The Emzoom Nova's interior, for the price, feels well-appointed. It's all solidly put together and has a premium feel. Though there's no leather upholstered steering wheel, the urethane finish here is good. The seating is a mix of cloth and faux leather, with some decent plush, though I'd do without the blue colour, which is a preference here. As far as roominess goes, it's as you'd expect, with a good amount of space in the front and rear. Even with the front seat leaned back to an extreme, there is still adequate rear legroom. Regarding boot space, you have 425 litres to play with.

There are buttons and rotary dials for HVAC and volume control, which is welcome. On the infotainment front, there is a 10.25-inch touchscreen with wireless Apple CarPlay and Android Auto. While the screen is crisp, the font size and graphics are rather tiny, which can make operation irksome at times. I don't recall seeing a settings option to adjust this. Also, screen partitions to vehicle shortcuts would benefit this system. Other than that, for the price, it's an okay effort.

GAC GS3 Emzoom

Performance

Giving the Emzoom some shove is a 1.5-litre turbocharged 4-cylinder petrol engine making 130 kW and 270 Nm. That's all channelled to the front wheels via a 7-speed Dual-Clutch Transmission. The engine has some shunt!

GAC GS3 Emzoom

The Drive

The 1.5-litre engine certainly has pep, but what lets the powertrain down is the transmission. In traffic, it is too eager to get up and go, and the typical characteristic of Dual Clutch Transmissions is an initial delay as the clutches engage upon takeoff. Some calibration is required to smooth out this issue. While in motion, the transmission is agreeable enough. The chassis, however, feels nice to pilot. The Emzoom feels agile for a crossover. Steering feel is decent, and the ride quality is supple.

GAC GS3 Emzoom

Fuel Consumption

Claimed fuel consumption is 6.2 L/100 km. In our testing, which was mostly urban driving, we hovered around the 7.0 L/100 km mark.


GAC GS3 Emzoom

Safety

ASEAN NCAP Rating

★★★★★

Notable Safety Includes

  • Rear parking sensors
  • ISOFIX
  • Hill-Start Hold
  • Tyre Pressure Monitoring

Weirdly, there is no reverse camera, which, at this price range, tends to be a standard feature on the Nova's competition.

GAC GS3 Emzoom

Price

PriceModel
GAC GS3 Emzoom 1.5T Comfort Collectionfrom R359 900
GAC GS3 Emzoom 1.5T Nova (tested)from R359 900
GAC GS3 Emzoom 1.5T Executive Collectionfrom R379 900
GAC GS3 Emzoom 1.5T Executivefrom R449 900
GAC GS3 Emzoom 1.5TR Stylefrom R499 900

The Emzoom purchase price includes a 2-year/30,000 km Service Plan, 5-year/150,000 km vehicle warranty and Lifetime Engine Warranty for the first owner.

*Pricing correct at time of publishing and is subject to change without prior notice.


GAC GS3 Emzoom

Rivals

  • Kia Sonet
  • Suzuki Fronx
  • Renault Kiger
  • Jaecoo J5
  • Nissan Magnite
GAC GS3 Emzoom


The Verdict

As far as entry-level variants go, the Emzoom Nova, for the price, certainly has something going for it. If it wasn't for the transmission and the minor niggles I had with the infotainment and some minor refinements, it's close to a knock-out of the park. For now, though, if you want something stylish that won't break the bank, it's not a bad option to consider.


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Written by Tayedza Mbiri

Starting his petrol-infused passion at a ripe young age playing a plethora of racing video games, Taye has been into the motoring industry for years. During his university years studying Law, he dipped his toes into motoring photography, videography, and exploring what Southern Africa has to offer for the motoring scene at large. Most recently, he presented a YouTube series for a famous Japanese manufacturer and now finds himself fresh on the AutoTrader content creation team. He hopes to own a 90s Subaru one day soon. Read more