AutoTrader and OLX Group merge

AutoTrader, South Africa’s leading online vehicle marketplace is now officially part of the Naspers owned OLX Group

South Africa, 02 November 2017: The OLX Group and AutoTrader announced today that their merger agreement in South Africa was approved by local authorities. This deal demonstrates the intention of both companies to continuously invest in the country and improve their services, offering a broader and better portfolio of trading platforms to South Africans. By joining forces they bring substantial benefits to the South African vehicle market.

“We bring the expertise from the niche verticals of car, truck, commercial, agriculture, bike and leisure” said AutoTrader CEO George Mienie. “We are excited to work with the OLX Group that is part of a global organisation. Our customers can stand to benefit substantially from investment in product innovation as a result” said Mienie. “Our vehicle shoppers can look forward to continuous improvements driven by both entities that further enhance consumer experience through investment in online vehicle shopping tools” he adds.

"South Africa is a very important market to us and we'll continue to invest and look for opportunities to grow and offer the best platform to our users. This is a very strategic deal for us, as we are now able to offer a complete range of platforms to our users - from the general C2C classifieds with OLX, to all specialized vertical platforms with Property24, Careers24 and now AutoTrader", says Sjoerd Nikkelen OLX Group General Manager for Africa, Middle East and Asia. "We have tremendous respect for the business built by the AutoTrader team over the past decade. AutoTrader is recognized as the leading sub-Saharan platform for vehicles and we are excited to have its experience benefit our operations all over the world. We look forward to helping sellers of all vehicle types in the region grow the success of their businesses".

AutoTrader now becomes part of a global organisation with four technology hubs and a strong drive to develop vertical platforms.

For all press queries: Michelle Lewis, 072 566 2551, michelle.lewis@haveyoursayza.co.za

About the OLX Group

The OLX Group operates a network of online trading platforms in over 40 countries. It builds market leading classifieds marketplaces that empower millions of people to buy, sell and create prosperity in local communities.
With over 300 million monthly users worldwide, OLX Group makes it fast and easy to buy and sell almost anything online, such as household goods, phones, cars and houses. Through consumer brands including Avito, dubizzle, OLX, Property24, Careers24, Stradia and Storia, more than 10 million things are exchanged on its market-leading apps and platforms every single month.
The OLX Group is powered by a team of 4,000 people, operating from 25+ offices across five continents. The team is united behind a single mission to enhance people's lives by facilitating secondhand trade.

About AutoTrader

AutoTrader is the leading online vehicle marketplace in South Africa. It brings together buyers and sellers across all types of vehicles and gets over 5 million visits each month across more than 78,000 vehicles on mobile, tablet, desktop devices and apps. AutoTrader was the first in its category in South Africa to launch a fully mobile responsive website.

In 2017 AutoTrader MarketPlace was launched, solving the safety, security and financing issues in buying and selling cars privately. In addition, AutoTrader publishes AutoTrader Commercial and AutoTrader Agri magazines. CommercialTrader.co.za relaunched in 2016, in preparation for the digital future.

Visit AutoTrader.co.za for more information and follow @AutoTraderSA on social media