Volkswagen Polo Beats is first VW in SA to get the BeatsAudio sound system

Volkswagen has teamed up with the US audio specialist BeatsAudio to introduce the special edition Polo Beats.

The American audio specialist Beats Electronics – founded in 2008 by Dr. Dre and Jimmy Lovine – became a brand icon of the music world for its stylish studio quality headphones.  The California-based company has significantly expanded its product range with wireless and wired active speakers and earphones.

Polo is the first Volkswagen model in South Africa to be fitted with the Beats premium sound system.  The facelifted VW up! will also be offered with the Beats premium sound system when it is launched later this year.

Polo Beats premium sound system

Polo Beats is offered with a 300 Watt premium sound system.  The Beats crystal-clear system has a 8-channel amplifier with a digital signal processor channelled through 7 high-end speakers:  2 tweeters in the A-pillars, 2 woofers in the front doors, 2 broadband speakers in the back, as well as 1 subwoofer integrated in the spare wheel well.  This combination delivers powerful, punching bass tones which literally makes the occupants feel the music, whether it is hip hop, rock, pop or jazz.  

Polo Beats comes standard with Composition Media Radio with USB interface for iPod/iPhone, AUX-in jack, Bluetooth connectivity and App Connect.

“b” logo

The exterior of the Polo Beats differentiates itself from other Polo derivatives with the 16-inch “Portago” alloy wheels in anthracite, red door mirrors, dark red taillights, decorative “Beats” side film, and the “b” logo on the B-pillar, appropriately.

The interior features front sports seats, scuff plates with Beats finish, door trim panels in the "Beats" design, coloured seat belts and a leather steering wheel.

The Polo Beats is based on the Polo 1.2TSI Comfortline specification.  The retail price of the Volkswagen Polo Beats limited edition is R260 700 (VAT and emissions tax included).